For business owners, founders, and sales or marketing heads, in any industry.
Design and automate your revenue architecture.
Most sales setups grew by accident: a CRM nobody trusts, follow ups that depend on memory, and handoffs that drop leads. I review how you sell today, design how sales, operations and go to market should work, then automate the repeat parts on the tools you already use.
Say the right thing, to the right people.
Good products still struggle when nobody can explain them in one sentence. I work out your messaging and positioning, plan the first 90 days of go to market, and build outbound playbooks, the kind that produced 100+ qualified demos for mple.ai.
A simple website customers can find and use.
Your website should answer three questions fast: what you do, who you are, and how to reach you. I write the messaging first, then design and build a clean, fast site and set it live, with domain, hosting and contact forms handled.
Automations for the way your business already works.
Every industry has the same few chores that eat hours: chasing leads, sending reminders, logging orders, raising invoices. I set up ready patterns for your industry on the tools you already use, after an audit of the two or three workflows costing you the most time.
I design and build the systems behind a company's sales and marketing: ICP and positioning, outbound, CRM and RevOps setup, and the automations that remove repeat manual work. The goal is a go-to-market motion that runs reliably without constant hand-holding.
B2B SaaS teams and small and mid-sized businesses in any industry, from founders running their first outbound to operations teams drowning in manual work. I'm based in Mumbai.
f1rstword is an account copilot I built for B2B sales. It finds the right companies and people, watches buying signals, scores inbound leads in about 10 seconds and keeps HubSpot in sync. Outreach stays human.
Send me a message with a line about what you're trying to fix. One conversation is usually enough for me to tell you honestly what will help most, and what won't. You can also email rudra@f1rstword.com.
One conversation is enough. Message me and I'll tell you honestly what will help most, and what won't.